Friday, September 20, 2013

Buyer Relationship

Having never been in a related industry before, I'm not sure what to think about some buyers I'm working with.  They don't listen to anything I say and insist on going about things their way.  I've been talking to them for the past 3 months or so and they just recently took one piece of advice from me, which was to speak to a bank and find out how much they can afford.  Now, they won't tell me what they heard from the bank.  I think there are two reasons for this result.  1- They think of me as an untrustworthy salesman who is simply here to sell them a house.  2- Their culture is different from Americans in that they withhold 'private' information and don't like to take direction from someone they're not sure they can trust.  

It's hard to tell because they haven't taken any of the steps to get to know me and how I work.  I have no idea what their experience with other Realtors is but I can imagine it wasn't good if anything.  The first thing I do with my buyers is sit down and meet with them to let them know how I work and how Real Estate professionals are supposed to work.  I hand out some legal pamphlets, which are required by law, and let my buyers know what kind of relationship we are required to have.  Then I go on and let them know how I'm personally going to work for them.  Since we never had that meeting I really have no idea what they think my responsibilities are.  Over the past 3 months, it seems they think of me as any other salesman trying to get them into a house and get my paycheck.  I wouldn't be surprised if they thought that they have to pay me in the end.  One of the benefits of working with a buyer is that they don't have to pay me!  The seller pays me!  Sure, I want to get my buyers into a house quickly but I'm not the one who has to feel comfortable with living there for the next decade.  My job is to show them homes that I think they might like.  When they find a home they can mentally move into is when I ask them how much they want to pay for it.  But, as I said earlier I have no idea what they expect from me because I haven't had the chance to sit down and explain exactly what I do.

I  can see #2 as being the reason behind their actions simply because I don't understand how their culture acts in business situations.  There's an agent in my office who had a chance to work with a Spanish couple by finding them a home to move.  However, that couple refused to work with a non-Spanish speaking agent even though communication in English would not have been a problem.  That may be the case here where I don't speak my clients 1st language so they automatically feel like we're some type of enemies or that we can't have the same business relationship if we were able to speak the same language.

As it is now, I'm going make a few attempts to try and explain my position as a Realtor.  It's definitely not the way I prefer to work, but I'm not going to give up on a client because there may be a few misunderstandings.